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admin 欧冠联赛 2019-11-14 128 0

来历:环球时报

原标题:CNN总算讲了句大真话:NBA在我国堕入了必败的境况

我国商场为联盟现在的收入至少奉献了10%,估计到2030年或许占联盟收入的20%。

由于一支球队总经理的不妥言辞,整个NBA被拖下水。最新消息显现,NBA总裁连夜来华也无回天之力,上海体育总会现已发布了撤销“2019NBA球迷之夜”活动的告诉。

有网友表明,这个过错价值也太大了。

NBA赛事在我国撤销了吗?要真撤销了,这个错价值可真是大了去了。

其间一个外国网友以为,这次工作我国的情绪完全正确。

这次的工作我挺我国。

还有网友问道:推特史上呈现过如此有杀伤力的单条推文吗?

有哪条推特曾有过这么大的影响力?至少在体育界?

CNN商业频道的一篇文章可以说回应了这个问题:莫雷大约发了一条本年美国商界最具破坏性的推特。

Houston Rockets General Manager Daryl Morey sent what may be the most problematic and potentially damaging tweet in corporate America this year。

休斯顿火箭总经理达雷尔·莫雷发了一条或许是本年美国企业界最成问题也最具潜在破坏性的推文。

是的,就在美国网友力挺莫雷和肖华“保卫言辞自由”的节气、政客施压让他们不要向赢利垂头时,CNN可贵说了句大真话:NBA在我国面临着必败的境况,以下是它行将失掉的东西。

截图 via CNN

作者Chris Isidore是有着36年从业阅历的资深金融新闻撰稿人,参加CNN也达20年之久。

在简略介绍了来龙去脉之后,他说莫雷的这条推文让火箭队和NBA都堕入两难地步。辞退莫雷并抱歉的话,会被美国国内唾沫星淹死,遭到利益至上的斥责。而支撑莫雷的话,又会失掉我国这个巨大的商场。

The Rockets in particular have a lot to lose: They are the most popular NBA team in China, because Yao Ming, the Chinese, seven-foot-six-inch star, played eight seasons with the team before retiring in 2011。

其间火箭队会失掉得特别多。在我国他们是最受欢迎的NBA球队,由于身高2米26的我国球星姚明2011年退役之前曾在这支球队打过八个赛季。

The NBA doesn‘t break out what the Chinese market is worth for professional basketball。 But it does make up at least 10% of the league’s current revenue, according to David Carter, executive director of the USC Sports Business Institute。 And China is expected to contribute even more than that over the next decade, perhaps reaching 20% of the league‘s revenue by 2030。

NBA并未泄漏我国商场关于工作篮球的价值。但据南加州大学体育商业研究所履行董事大卫·卡特了解,我国商场为联盟现在的收入至少奉献了10%。估计其在未来十年的奉献会更大,到2030年或许占联盟收入的20%。

“There‘s no other market where the incremental upside is greater for the NBA,” he said。

他说:“关于NBA来说,没有任何商场的增幅能超越我国商场。”

卡特一起表明,假如NBA让美国球迷感觉到他们终究向我国“屈从”了,又会损伤美国球迷的情感,丢掉美国的赞助商。

图 via Global Times

至于NBA在工作发酵后的一系列体现,作者直言他们这是在“走钢丝”。

图 via 网络

美国福克斯新闻的体育记者Jason Whitlock也在节目上表明,这一工作让美国球迷们认识到我国对NBA赛事的影响有多大。

“You see NBA players constantly over the summer during their offseason running to China to do the bidding of their shoe companies and to sell their shoes in the China market,” he said。

他说:“你会看到NBA球员在休赛期不断地跑到我国,为他们代言的球鞋站台,并在我国商场出售。”

“So, the NBA is really being exposed as not nearly as much of an American business than it is a global business with China perhaps having more influence over it than even America。”

“所以,NBA实际上并不是一个美国企业,它是个全球性企业,而我国对它的影响力或许比美国还大。”

The NBA is trying to walk a tightrope。 After an initial league statement was criticized for being too beholden to the Chinese authorities, NBA Commissioner Adam Silver defended Morey‘s right to send the tweet in a statement Tuesday in Tokyo。 He said that the league would not pursue profits over principles。

NBA正计划走钢丝。联盟开始的一份声明被批过于依靠我国。周二,总裁亚当·肖华在东京发表声明,为莫雷发送这条推文的权力进行了辩解。他说,联盟不会为了赢利而放弃准则。

“The NBA will not put itself in a position of regulating what players, employees and team owners say or will not say,” Silver said in the statement。 “We simply could not operate that way。”

肖华在声明中说:“NBA不会约束球员、职工和球队老板说什么或不说什么的。”“咱们是不能那么运作的。”

But that only escalated the dispute with Chinese authorities。 CCTV Sports, a division of China‘s state broadcaster, said it would not broadcast preseason games set to be played in China, including one between the Brooklyn Nets and the LA Lakers later this week in Shanghai。

但这些话只会火上浇油。我国官方电视台CCTV体育频道宣告,将不会播出在我国进行的季前赛,包含本周晚些时候在上海举办的布鲁克林篮网队和洛杉矶湖人队的竞赛。

Tencent Sports (TCEHY), which is the NBA‘s exclusive digital partner in China, said it would suspend live streaming for Houston Rockets games, and stop reporting any news about the team。 Nearly 500 million people in China watched NBA programming on Tencent platforms during the last season, according to the companies。

腾讯体育是NBA在我国的独家数字合作伙伴,它表明将暂停休斯顿火箭队竞赛的直播,并中止报导任何与该球队有关的新闻。据泄漏,在上个赛季,我国有近5亿人在腾讯平台上观看了NBA节目。

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